Amazon Wants Investors to Know It Won’t Be Left Behind in the Race Over Artificial Intelligence

In the most recent Big Tech arms race over artificial intelligence, Amazon wants investors to be aware that it will not be left behind.

CEO Andy Jassy of Amazon (AMZN) wrote a letter to shareholders on Thursday stating that the company is “investing heavily” in large language models (LLMs) and generative AI, the same technology that powers ChatGPT and other AI chatbots that are similar to it.

“We have been working on our own LLMs for a while now, believe it will transform and improve virtually every customer experience, and will continue to invest substantially in these models across all of our consumer, seller, brand, and creator experiences,” Jassy wrote in his letter to shareholders.

Amazon’s goal, according to Jassy, is to offer less costly machine learning chips so that small and large companies can afford to train and run their LLMs in production. Large language models are trained on vast troves of data in order to generate responses to user prompts.

In an interview with CNBC on Thursday morning, Jassy stated that “Most companies want to use these large language models, but the really good ones take billions of dollars to train and many years, most companies don’t want to go through that”.

In his letter to shareholders, Jassy also touted AWS’s CodeWhisperer, another AI-powered tool which he said “revolutionizes developer productivity by generating code suggestions in real time.”

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